The Blog

Make this mistake and your sales webinar is sunk. I have worked with webinar hosts of all different skill levels over the past couple of years and even the most experienced get this one wrong. What is this killer mistake? We are all passionate experts.  We want to wow our audience by showing how smart…

I have seen it over and over again. A course creator spending months and months researching the plethora of different online course software, working on getting the perfect branding and imagery. Finally after months of prep and hundreds if not thousands of dollars spent…they “launch.” Only to find out that they had the wrong offer…

Are you struggling to get more sales during your webinars? In this case study, I break down the key components to a recent webinar that brought in $13,420. I will be going through the entire webinar campaign from a pre-webinar, live webinar, and post-webinar perspective.  I will also run you through the exact metrics, explain…

How would you like to add 2,854 email subscribers, $25,853.35 in sales, and expand your potential JV partner network by 25, in a 10-day time period using a virtual summit? Oh, and we started with an email list of around 2,000 subscribers, not 20,000. In March of 2016, my partner Michael Bloom and I launched…

Are you looking for a resource to help you plan your first webinar? This short and punchy post will provide the steps to planning your webinar as a beginner.  The 5 Phases of Building Your Business Using Webinars are: Webinar Planning Pre-Webinar Live Webinar Follow-Up Evergreen Webinar Funnel I will be talking about webinar planning…

Creating a successful and profitable webinar campaign can feel like a daunting task. What equipment do I need? How do I get people to actually show up? How do I sell my services without being salesy? You have likely heard that webinars are the highest converting online medium with sales conversion rates on average between…